User Experience Research
User Experience Research
Helping financial services firms to understand their audience.
UX research is the art of truly understanding your target audience, uncovering their needs and planning how to satisfy them.
UX research is critical for financial services firms that are looking to launch new digital products, services or communications campaigns and need to validate that their approach matches with the requirements of their target audience.
Our UX research approach is backed by NN/g certification, making us one of fewer than 10,000 worldwide to be certified by the class-leading UX group.
We are able to assist in providing both qualitative and quantitative research, from in-person application 'lab' testing to interviews, surveys and analytics data analysis.
